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The New Customer Service is Self-Service, Learn Why

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The New Customer Service is Self-Service

Customer self-service can be as frustrating as it is fabulous. Who hasn’t smugly sailed passed a long line because you checked-in the night before? In fact, 57% of people now use self-service check-in for their flights. The more we embrace self-service as companies and customers, the more intuitive and robust an experience it becomes, offering us choices in communication and access at our fingertips.

Self-service is a growing industry with the market for its software at just under $1.5 billion (ABG research). Smart companies aren’t looking at self-service as a way to cut down on the costs of human assets, but as a way to offer choice to their customers. View post

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