Starshot was tapped by the folks behind Toronto’s North by North East (NXNE) Music Festival to refresh it’s 22-year-old interactive conference. With 16 years of technology marketing and conference building behind us, we were eager to get at it. As part of the refresh, NXNE followed sister festival South by South West’s (SXSW) lead by […]
Microsoft Advertising hosted over 650 guests from across the advertising industry Thursday, October 24th at the legendary Toronto institution, The Opera House. Guests were invited to “expect the unexpected” at the avant-garde-themed bash.
On a cool spring day in March, top IT executives and members of the media gathered at Toronto’s Arcadian Court to discover the latest release of Microsoft’s Lync 2013 communication solution. This one day conference was a showpiece for Starshot’s experience design (XD) event planning methodology designed to engage audiences with an immersive customer-centric experience.