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I’m not flying to Miami from Kansas City for your event. Not that I wouldn’t like to, if I had the time,
Behind the Festival Glamour
There’s an idea that there are only winners and losers. The idea that in order for you to succeed, someone else must fail. But sometimes it really pays to step back and say, “What happens if we focus on making sure everybody gets what they need?” The most cinematic time of the year Festival season […]
Building the NXNE Interactive Conference
Starshot was tapped by the folks behind Toronto’s North by North East (NXNE) Music Festival to refresh it’s 22-year-old interactive conference. With 16 years of technology marketing and conference building behind us, we were eager to get at it. As part of the refresh, NXNE followed sister festival South by South West’s (SXSW) lead by […]
Starshot Delivers on Back-to-Back TIFF Extravaganza’s in 2014
With another year of the Toronto International Film Festival behind us, we are happy to reflect on a successful TIFF Party season. Our event team can take a deep breath and focus on a busy fall calendar ahead knowing that the bar for our TIFF parties has been raised yet again.
Telling the Starshot Story
What it means to be an agency has changed irreversibly driven by the accessibility of powerful marketing tools and the wholesale empowerment of the customer. Traditional models aren’t changing, they are long-dead and they suffered a gory, ham-fisted demise. Good riddance we say.
The Arkells Blow the Lights Out at Annual Microsoft Advertising Party
Microsoft Advertising hosted over 650 guests from across the advertising industry Thursday, October 24th at the legendary Toronto institution, The Opera House. Guests were invited to “expect the unexpected” at the avant-garde-themed bash.
Vampires and Rockers Headline the Red Carpet at TIFF 2013
Iconic art-house director, Jim Jarmusch, took center stage at the Ryerson Theater on Thursday, Sept. 5th for the North American premiere of his latest film Only Lovers Left Alive. This moody and stylized romance film juxtaposed Detroit and Tangiers in a brooding tale of immortal vampire lovers surviving by clinging together in a surreal nocturnal […]
Microsoft Ignites Passion at Lync Conference Canada
On a cool spring day in March, top IT executives and members of the media gathered at Toronto’s Arcadian Court to discover the latest release of Microsoft’s Lync 2013 communication solution. This one day conference was a showpiece for Starshot’s experience design (XD) event planning methodology designed to engage audiences with an immersive customer-centric experience.
Ad Industry Converges at MSA’s Technetronica
More than 600 guests from across the advertising industry were welcomed by Microsoft Advertising to The Hoxton on November 7, 2012 for its annual MSA Signature Event, Technetronica. Starshot played host to a coveted crowd of Microsoft’s key accounts, advertising partners and special guests with a neon revival party. Starshot conceptualized an event that would […]
Hope Rising! V.I.P. Reception
On November 7, 2012, Starshot helped elevate Hope Rising! to new heights. The second annual benefit concert brought together acclaimed performers Sarah McLaughlin, Annie Lennox and Angélique Kidjo, raising $ 250,000 for The Stephen Lewis Foundation.