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The Starshot blog is where marketers tap into practical guidance, tips and advice on demand generation, event marketing and digital marketing. Our goal is to help you be a better marketer by sharing our experience and what works.
Landing Page Best Practices
A landing page is a stand-alone web page that visitors arrive at or "land" on, usually via hyperlink on another web page...
Livestream your events. Now.
I’m not flying to Miami from Kansas City for your event. Not that I wouldn’t like to, if I had the ti...
The Age of the Advocate
The key to advocacy is information. Honest, seemingly unvarnished information from people in the know. It’s a method o...